Improving Public Transit Fare System: A Case Study for TransLink Fare System in Metro Vancouver

  • Jenny Hung
  • Bonnie Lo
  • Fanli Si

Abstract

This paper studies the effect on ridership based on changes in fare prices, and estimates the aggregate net transit-sourced revenue for TransLink, the regional transportation authority of Metro Vancouver. Our analysis is based on a model of historical transit demand that considers both fare elasticity and the issue of fairness based on distance travelled. The fare price adjustment problem is formulated as a deterministic integer programming model, and is solved using Excel. We 1nd that a 10% increase in the cash fares but a 10% reduction in fares for passes and store values can increase the ridership by 1.2%. This increased ridership has a positive net impact on TransLink’s operation after considering savings on traffic congestion, and overall allows TransLink to be more cost-effective.

Published
2017-06-07
How to Cite
HUNG, Jenny; LO, Bonnie; SI, Fanli. Improving Public Transit Fare System: A Case Study for TransLink Fare System in Metro Vancouver. Analytics Now, [S.l.], june 2017. Available at: <https://journals.lib.sfu.ca/index.php/analytics-now/article/view/110>. Date accessed: 22 nov. 2017.
Section
Articles